Support of the arts reflects our belief that creativity and innovation play an important role in fostering vibrant, healthy communities. Applied’s involvement with the Institute of Contemporary Art was recently featured in a Corporate Social Responsibility & The Arts report.
I was a bit hesitant when encouraged to interact with a gigantic, spiked, helium-filled orb. But punching and pushing the transparent balloon to, literally, leave my mark – in charcoal on the white walls, ceiling and floor of the exhibit - at the opening of the Zero1 Biennial was actually great fun!
But not until the creator of the kinetic sculpture, Karina Smigla-Bobinski, explained to me that the work, named “Ada,” was actually an analog interactive installation linked to both Lord Byron and Charles Babbage did I start to see the giant globe as living at the intersection of technology and art.
In today’s pop culture, the term strategic alliances often refers to players working together in a calculated manner to pick-off their opponents and remain the last survivor on the island. In this case, forging a strategic alliance is an effective survival strategy – and this strategy may be just as effective for nonprofit survival as well.
To explore the strengths of strategic alliances/collaborations for the nonprofit sector, Applied Materials brought together 48 nonprofit grantees in Austin, Texas for the Advancement Academy. The Academy is an annual training organized to increase efficiencies and community impact of the Applied Materials Foundation’s grants recipients.
Recently, women from some of the most innovative companies in Silicon Valley left their cleanrooms, computers, and cubes to immerse themselves in the world of art … and discovered that inspiration and creativity are traits shared across sectors, industries, and disciplines. The reps from Yahoo! Women in Tech had an amazing time as stated in a recent post.
Visiting the San Jose Museum of Art exhibit by Joan Brown, guests were challenged to examine how an artist – or any innovator – grapples with the complexities of a problem. They explored the results of bold experimentation and risk-taking leadership. The art prompted conversations on authenticity, cross-cultural communication, and opportunities that bring people of diverse backgrounds together in shared experiences – at work and in the...
In a region as diverse as Silicon Valley, the arts can bring people together in shared experiences that transcend boundaries and foster understanding. Through the arts, we gain exposure to the traditions of various cultures and learn of issues important to people in communities around the world. Two current events in San Jose, Calif., funded in part by the Applied Materials Foundation, work to build bridges between people through the arts.
At Applied Materials we know that our industry’s success is dependent upon relentless innovation. This is the same for many new economy industries. Current job trends show that our next generation, must be able to think differently— to assimilate information, reframe it and create beyond the boundaries.
To close out Hispanic Heritage Month, I thought I’d blog about the recent Mariachi and Mexican Heritage Festival held in San Jose, California. Honoring Latino culture and commemorating the centennial of Mexico's Revolution – the festival featured an impressive list of social and artistic revolutionaries with a long history of working to improve the way people live.
At Applied Materials we believe that the arts have the power to bring together people of diverse backgrounds in shared experiences. Connect those people through social media, add a Latin beat, and a flash mob is created.
The recent San Jose Jazz Festival, sponsored in part by Applied Materials, celebrates jazz, salsa, and the blues in a community wide event that raises funds for year round music education for youth.
One of the best things about living in Austin, Texas is the sustainable, forward-thinking the city incorporates into new developments like the Mueller redevelopment project. The project is an urban, mixed-used project that includes homes, office and retail space and the Dell Children’s Medical Center of Central Texas.